Packaging

For this project I was asked to create a suite of 3 hay fever medication boxes, Lite, Plus and Kids. The requirements were to make the designs separate enough to be distinguishable but similar enough to be known as the same collection.
For my design solution I used colour to create differences within the products and successfully made the products very similar.
The design's simplicity brings on feelings of trust, cleanliness and professionalism. The product is up against other brands that have a lot of trust and loyalty so with my design I provide similarities as the ones off the shelves in order to make the customer feel familiar and comfortable with choosing NasClear.